My bookmark bar keeps changing. I now have a totally different bookmark bar to the one I had even a month ago.
BBC, SMH, ABC, etc – gone to the sidelines. Even the weather’s been bumped from prime position.
I can now get micro-relevant content. Me-centric information. Katie-focussed bites.
I can subscribe to feeds and sites that tell me what’s happening in my world, in words, sounds and images that have personal meaning. And for the first time, today I checked facebook before I checked the weather.
Yep. The world’s changing (again).
But the changes we’re seeing with Web 2.0 (and beyond) are different: subtle at times, penny dropping at others, but without shadow of a doubt, different.
For sure, Web 2.0 is sparking change at a mass social/community level. But – and this is what’s different – it’s sparking change in a personally noticeable and shout-worthy way at the individual level too.
Exciting stuff. This, indeed, is a new age of conversation.